让“诗与远方”绽放璀璨光彩

Core Insights - The article highlights the significant growth in tourism in Hunan's Xiangxi region, with 1.883 million visitors during the 2025 Spring Festival, showcasing the region's appeal and the impact of financial support from Agricultural Bank of China (ABC) [1] - ABC has invested 1.45 billion yuan in cultural tourism loans over the past three years, leading to job creation for nearly 100,000 farmers and revitalizing the local tourism industry [1][2] Group 1: Financial Support and Innovation - ABC has introduced tailored financial products like "Yin Dan e-loan" and "Tourism e-loan" to address the unique needs of the cultural tourism sector, helping 51 tourism enterprises and 350 related businesses [2][3] - The bank's "Tourism e-loan" has disbursed 120 million yuan, benefiting 412 small and micro enterprises, thus revitalizing local businesses [3][4] - ABC has established a comprehensive service system for cultural tourism, partnering with local government to explore new financial models and enhance the digital transformation of tourism [3][4] Group 2: Infrastructure Development - ABC has invested 5.5 billion yuan in over 20 key projects, including transportation and smart tourism initiatives, to improve the region's tourism infrastructure [7][8] - The bank's funding has supported the construction of major highways and tourism centers, significantly reducing logistics costs and enhancing visitor experience [5][7] - The implementation of smart tourism solutions, such as digital payment systems and intelligent transport, has improved operational efficiency and visitor satisfaction [8][9] Group 3: Industry Integration - ABC's financial support has facilitated the integration of agriculture and tourism, allowing local farmers to enhance their income through agritourism initiatives [10][11] - The bank's funding has enabled the development of cultural heritage projects, such as the preservation of traditional Miao embroidery, creating job opportunities for local artisans [11][12] - The "industry + tourism" model has been adopted in over 200 villages, leading to an average income increase of nearly 10,000 yuan for 52,000 farmers [10][11]