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Tech is getting a boost from AI ad tools. Some companies are being left behind
CNBCยท2025-08-08 16:37

In this articleMETAGOOGLRDDTSNAPPINSMark Zuckerberg, CEO of Meta Platforms Inc., arrives for the Meta Connect event in Menlo Park, California, on Sept. 25, 2024.David Paul Morris | Bloomberg | Getty ImagesArtificial intelligence has been a shot in the arm for digital advertising.Meta and Alphabet both reported sales and earnings that beat Wall Street's expectations, but the strength in digital ad spend was notable.Meta CEO Mark Zuckerberg said during the earnings call that AI helped imbue "greater efficienc ...