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Trade Desk tanks almost 40% on CFO departure, tariff concerns and competition from Amazon
CNBCยท2025-08-08 16:48

Core Viewpoint - The Trade Desk's shares fell nearly 40% following the announcement of the CFO's departure and concerns over increasing competition from Amazon in the digital advertising market [1][3]. Company Performance - The Trade Desk reported a 19% year-over-year revenue increase to $694 million for the second quarter, surpassing the $685 million estimate [9]. - Adjusted earnings per share were 41 cents, beating estimates by one cent [9]. - The company forecasts third-quarter revenue of at least $717 million, indicating a minimum growth of 14% [10]. Leadership Changes - CFO Laura Schenkein is leaving, to be replaced by Alex Kayyal from Lightspeed Ventures, raising concerns among analysts about the sudden leadership change [3]. Competitive Landscape - Amazon has become a significant player in digital advertising, reporting a 23% increase in ad revenue to $15.7 billion for the second quarter [4]. - Amazon's demand-side platform (DSP) is gaining traction, allowing brands to programmatically place ads across various internet properties, which could threaten The Trade Desk's market position [5][6]. - Analysts from Wedbush have downgraded The Trade Desk's rating to hold, citing Amazon's aggressive ad integration strategies [6]. Market Context - The Trade Desk's shares have declined 53% year-to-date, contrasting with a 9% increase in the S&P 500 [10]. - The company faces macroeconomic pressures, including the impact of tariffs and inflation on advertising spending [10].