万兴科技拟赴港上市

Group 1 - The core point of the article is that Wankang Technology plans to issue H-shares and list on the Hong Kong Stock Exchange to enhance its global strategy and brand image [2] - The board of Wankang Technology has approved the issuance of H-shares and appointed Ernst & Young as the auditing firm for this process [2] - As of August 8, Wankang Technology's A-share market capitalization is approximately 14.9 billion yuan, with a year-to-date stock price increase of 22.12% [2] Group 2 - Wankang Technology, established in 2003 and listed on the Shenzhen Stock Exchange in 2018, focuses on digital creative software products and services [4] - The company adheres to a "global operation" philosophy, with a strong foundation in overseas marketing and user operations, having established subsidiaries in key regions like North America, Japan, and Singapore [4] - Wankang Technology has a diverse customer base across over 200 countries and regions, adapting its product solutions to meet local market demands [4] Group 3 - Since its A-share listing, Wankang Technology's revenue has shown an upward trend, increasing from 546 million yuan in 2018 to an expected 1.44 billion yuan in 2024 [6] - In Q1 2025, the company reported a revenue of 380 million yuan, a year-on-year increase of 6.06%, but a net loss attributable to shareholders of 32.81 million yuan [6] - Sales expenses have risen significantly, with 2024 sales expenses at 849 million yuan, a 17.42% increase, and Q1 2025 sales expenses at 238 million yuan, a 39.79% increase [6][7] Group 4 - The increase in sales expenses is attributed to intensified market competition, rising traffic costs, and investments in new products and channels [7] - Wankang Technology has increased its marketing efforts in response to the competitive landscape, particularly in AI applications, mobile, and social media marketing [7] - The company anticipates a decrease in marketing expense ratio this year due to strategic investments made in the previous year [7]