外卖大战商家结算：月入16万一算账还亏1万

Core Insights - The intense "subsidy war" among major food delivery platforms has led to record-breaking order volumes, but many restaurant operators report that their profits have not increased and, in fact, their financial situations have worsened [1][3]. Financial Analysis - A restaurant owner detailed their financials for June, showing a total revenue of 162,215.8 yuan from 4,158 orders on Meituan, but after accounting for customer subsidies (30,452.2 yuan), platform commissions (8,409.81 yuan), and delivery service fees (20,919.86 yuan), the net income was reduced to 102,433.93 yuan [1]. - Fixed costs for the restaurant, including rent and labor, amounted to approximately 34,000 yuan allocated to the delivery business, with food costs calculated at 78,774.4 yuan, leading to a real profit of -10,340.47 yuan for June [3]. Operational Challenges - Restaurant operators are facing a "loss-making" situation where they are essentially "losing money to attract customers," highlighting the unsustainable nature of the current subsidy-driven business model [3].