Papa Johns Canada Brings Hawaii Home with The Aloha Trio

Core Concept - Papa Johns Canada is launching The Aloha Trio campaign, featuring three Hawaiian-inspired pizzas priced at $19.99 each, celebrating the Canadian origin of Hawaiian pizza [1][5]. Company Overview - Papa John's International, Inc. was founded in 1984 with a focus on using better ingredients for better pizza. The company emphasizes high-quality ingredients, including fresh dough and real cheese [5]. - It is the third-largest pizza delivery company globally, operating over 5,900 restaurants across 50 countries and territories [5]. Product Details - The Aloha Trio includes: - Hawaiian: Canadian bacon, pineapple, and cheese, representing the classic version [3]. - Hawaiian BBQ: Combines pineapple, bacon, smoky BBQ sauce, and a fire-roasted kick [3]. - Super Hawaiian: Features extra Canadian bacon, pineapple, and mozzarella for a meatier option [3]. Marketing Strategy - The campaign aims to celebrate a Canadian favorite in a fresh way, bringing new energy to the Hawaiian pizza concept while delivering exceptional value during late summer and early fall [4].