思凯乐越野跑市场布局拉开 龙脊梯田百公里跑山赛少量直通名额报名中

Group 1: Event Overview - The 2025 Skaler Longji Rice Terraces 100km Mountain Running Race is officially announced, scheduled for September 20-21, 2025, in Longsheng, Guangxi [2] - The event will feature 3,500 participants and six categories, including 100KM, 75KM, 50KM, 30KM, 18KM, and 10KM, catering to different skill levels [4] - The race route will pass through traditional villages and iconic landscapes, providing a blend of competitive running and cultural immersion [4] Group 2: Company Involvement - Skaler, a leading domestic outdoor brand, is deepening its involvement in trail running events, following previous sponsorships of other races [6] - As a title partner, Skaler will provide official race gear, leveraging its expertise in outdoor equipment to support participants [6][8] - The company is also offering special purchasing experiences for participants, enhancing the overall event experience [6] Group 3: Product Offerings - Skaler's trail running product line has gained positive feedback from enthusiasts, highlighting the demand for multifunctional gear [8] - Key products include the "Flying" trail running shoes, lightweight three-layer jackets, ergonomic backpacks, and new trekking poles, all designed to meet the unique challenges of the race [9] - The brand emphasizes the balance of protection, comfort, and style in its product offerings, catering to the evolving needs of trail runners [8][9] Group 4: Brand Positioning - Skaler is committed to providing reliable and comfortable outdoor gear solutions, focusing on various outdoor activities including hiking, climbing, camping, and trail running [12] - The brand aims to enhance outdoor culture and experiences, contributing to the healthy development of outdoor sports in China [12]