GoTo Foods® and DoorDash Take to the Skies with Wing's Drone Delivery Service

Core Insights - GoTo Foods is modernizing its brand portfolio by partnering with DoorDash to implement drone delivery services, enhancing accessibility and growth for its foodservice brands [1][2] - The initiative targets Gen Z consumers, who are driving significant global spending and demand for speed and personalization in food delivery [3][4] Company Strategy - GoTo Foods is one of the first national foodservice companies to offer drone delivery across multiple brands, expanding its partnership with DoorDash to enhance customer access to mall-based brands like Auntie Anne's and Jamba [2][8] - The company is focused on a digital-first, off-premise future, leveraging drone delivery as part of its strategy to improve convenience and relevance in the market [2][4] Delivery Innovation - Drone delivery is available for customers living within approximately four miles of participating locations, with orders typically arriving in minutes, thus providing a fast and sustainable delivery option [6][9] - The partnership with Wing allows for deliveries to be made in as little as 20 minutes, enhancing the speed and quality of the delivery experience [9][10] Market Positioning - GoTo Foods operates over 6,900 restaurants and cafes globally, benefiting from strong enterprise growth engines that include marketing, digital technology, and franchise development [12] - The company aims to deepen brand relevance in a marketplace increasingly shaped by immediacy and convenience, utilizing shared digital engines and unified loyalty platforms [9][12]