Nan Fang Nong Cun Bao·2025-08-11 14:01Core Viewpoint - China Telecom has launched the "Wings to Prosperity" initiative in Dongguan, aiming to enhance agricultural product sales through digital technology and innovative models, thereby supporting rural revitalization and responding to national policies on agricultural consumption [2][7][11]. Group 1: Initiative Launch - The "Wings to Prosperity" plan was officially launched by China Telecom's Dongguan branch, involving key stakeholders including agricultural associations and local companies [2][3]. - The initiative features the "Fengshengnian Supply Hong Kong Edible Vegetable Gift Box," which is now available on the China Telecom Wings Payment platform [5][24]. Group 2: Digital Integration - The program utilizes a live-streaming sales approach to reach consumers, showcasing the integration of digital technology in agricultural product marketing [6][8]. - The initiative aligns with the national "Implementation Plan for Promoting Agricultural Product Consumption," focusing on optimizing supply and innovating circulation [11][12]. Group 3: Sales Model Innovation - A new "Hall-Store Integration" model has been introduced, combining offline telecom service points with online sales through Wings Payment, creating a seamless purchasing experience [13][14]. - Customers can experience products in-store and order via the Wings Payment app, with options for local pickup or home delivery [15][28]. Group 4: Technology and Collaboration - China Telecom plans to leverage 5G, cloud computing, and big data to enhance agricultural product distribution and sales efficiency [33][35]. - The collaboration aims to address distribution bottlenecks and ensure high-quality agricultural products reach consumers effectively [35][40]. Group 5: Future Plans - The initiative will expand to over 200 telecom service points in Dongguan, enhancing consumer access to quality agricultural products [29]. - Future efforts will include exploring more innovative sales models, such as live-streaming sales, to deepen the integration of agricultural consumption and the digital economy [41][46].