董明珠怒批家电行业“内卷” 简单的就偷工减料

Core Viewpoint - The opening of Gree's first "Dong Mingzhu Health Home" store in Inner Mongolia highlights the company's commitment to quality amidst a competitive home appliance industry that is increasingly relying on price competition rather than technological advancements [2] Industry Insights - The home appliance industry is experiencing intense competition, referred to as "involution," where companies are not pursuing technological breakthroughs and are instead cutting corners to reduce costs [2] - Some air conditioning products in the market reportedly fail within a month of use, leading to high repair costs, which is attributed to the practice of cutting corners [2] Company Position - Gree's chairman, Dong Mingzhu, emphasizes the importance of maintaining quality and believes that consumers will eventually recognize the sincerity and strength of companies that prioritize quality over price [2] - Dong has previously criticized the low-price strategy adopted by some brands, suggesting that it reflects a lack of technological support and is essentially a deceptive practice against consumers [2] - At a recent shareholders' meeting, Dong specifically called out the low pricing of certain air conditioning products, questioning their quality and asserting that companies should focus on technology and quality before discussing pricing [2]