东北雨姐账号将于10月解封，解封后可继续直播带货，名下关联5家公司3家已注销

Core Viewpoint - The internet celebrity "Northeast Rain Sister" is speculated to make a comeback as her Douyin account is set to be unblocked in October 2023 after rectification measures [1][9]. Company Information - Northeast Rain Sister, whose real name is Chang Xiaoyu, is associated with five companies, three of which have been deregistered. The remaining two, Liaoning Rain Sister E-commerce Live Broadcasting Incubator Co., Ltd. and Zhongxian Chenhui Cultural and Art Studio (individual business), are still operational, with Chang holding managerial and directorial positions [4][6]. - Chang Xiaoyu's husband, Bai Guohui, controls 31 companies, with two of his companies, Benxi Xingqiantu Creative Advertising Planning Co., Ltd. and Benxi Xinyan Trading Co., Ltd., having been deregistered in July 2023 [4][6]. Regulatory Context - Northeast Rain Sister gained popularity on Douyin by showcasing rural life in Northeast China, amassing millions of followers. However, in 2024, she faced a trust crisis after a watchdog exposed that the sweet potato vermicelli sold in her live streams was actually made from cassava starch, leading to a fine of 1.65 million yuan imposed by market supervision authorities [6][9]. - Following the fine, her Douyin account was banned in October 2024, but the fine has been paid [6][9]. Future Prospects - As of August 11, 2023, the local internet information office stated that Northeast Rain Sister is not permanently banned and can resume her activities after her account is unblocked in October, provided she complies with regulations against false advertising and other prohibited content [9].