Allegiant Announces New Nonstop Routes to Eight Cities, Welcoming Huntsville, Alabama to Its Growing Network

Core Insights - Allegiant Travel Company announced five new nonstop routes connecting eight cities, including Huntsville, Alabama, with one-way fares starting at $39 to celebrate the launch [1][7] - The new routes aim to enhance Allegiant's presence in popular leisure destinations, catering to travelers seeking budget-friendly options [1][2] - The airline's business model focuses on connecting underserved markets to top vacation destinations, allowing for quick responses to consumer demand [2] Route Details - New route from Orlando, Florida (MCO) to Appleton, Wisconsin (ATW) starts January 16, 2026, with one-way fares as low as $69 [3] - New route from Sarasota/Bradenton, Florida (SRQ) to Rochester, New York (ROC) begins February 13, 2026, with one-way fares starting at $59 [3] - Additional routes include Fort Lauderdale, Florida (FLL) starting November 19, 2025, and St. Petersburg, Florida (PIE) beginning March 5, 2026, both with one-way fares as low as $39 [7] Business Model and Strategy - Allegiant's all-nonstop flight network enhances travel convenience, allowing passengers to spend less time at the airport [4] - The company has extended its flight schedule through May 2026, enabling travelers to plan vacations in advance [3] - Allegiant's average base airfares are less than half the cost of the average domestic roundtrip ticket, emphasizing its focus on affordability [6]