Group 1: Summer Tourism in Hunan - Hunan's Loudi city is promoting "cooling tourism" activities to boost summer cultural and tourism consumption [1] - The Longshan National Forest Park in Lianyuan city has created various water-related consumption experiences, attracting visitors seeking relief from the heat [1] - The Sanlian Cave scenic area in Xinhua County has opened a "Green Wild Fairy Tale" forest oxygen bar, quickly becoming a popular spot for tourists [3] Group 2: Cultural Consumption Trends - The 2025 PTS Beijing International Trend Toy Exhibition will be held from August 1 to 3, featuring major international IP giants like Disney and Universal, alongside emerging domestic IPs [5] - The 2025 China International Digital Interactive Entertainment Expo in Shanghai, themed "Gathering What You Love," covers multiple fields including games, anime, and smart entertainment, attracting hundreds of thousands of attendees [6] - The expo showcases both well-known IPs and new works from emerging artists, serving as a significant platform for global creators [7] Group 3: Night Economy in Urumqi - Urumqi's Tianshan Mingyue City features a variety of dining, entertainment, and performance activities, enhancing cultural engagement and stimulating consumption, thus contributing to the development of the "night economy" [16][17]
新华视点丨暑期文旅市场亮点纷呈：从清凉游到主题展 消费潜力持续释放
Xin Hua Wang·2025-08-12 05:38