虎牙2025Q2财报：总收入同环比增长 MAU达到约1.6亿

Core Insights - The core viewpoint of the article highlights that Huya Inc. reported better-than-expected revenue and profit levels for Q2 2025, indicating positive growth trends in its business operations [1] Financial Performance - In Q2 2025, Huya's total revenue reached 1.57 billion yuan, showing both year-on-year and quarter-on-quarter growth [1] - Live streaming revenue stabilized at 1.15 billion yuan, while game-related services, advertising, and other businesses increased by 34.1% to 410 million yuan [1] - Under Non-GAAP, the company achieved operational profit breakeven, with a net profit attributable to Huya of 47.5 million yuan [1] User Metrics - Huya's total Monthly Active Users (MAU) reached approximately 160 million in Q2 2025 [1] Strategic Initiatives - The company has made significant progress in its strategic transformation over the past two years, focusing on business diversification and strengthening collaboration with the gaming industry [1] - The overseas business has shown notable growth, positioning itself as a potential key growth engine for the future [1] - Huya is actively pursuing an "AI+" strategic matrix, applying AI across various domains such as "AI+Live Streaming," "AI+IP," and "AI+Services" [1] - The company aims to enhance user experience and explore new consumption scenarios through the integration of AI with its business [1]