Sou Hu Wang·2025-08-12 10:01Core Insights - JD.com has launched the first dedicated paid membership system for corporate procurement, JD PLUS Enterprise Membership, aimed at addressing the procurement challenges faced by small and medium-sized enterprises (SMEs) [1][3] Group 1: Membership Benefits - The JD PLUS Enterprise Membership offers eight exclusive benefits, including a welcome gift, a 5% discount on top of existing discounts, exclusive reductions, interest-free payment terms, free shipping for self-operated products, on-site return and exchange services, a 180-day exchange policy, and dedicated customer service [1][3] - The membership aims to break the procurement bottlenecks faced by SMEs, providing a systematic solution to issues such as high prices for scattered purchases and expensive heavy goods delivery [3] Group 2: Supply Chain Solutions - The membership integrates supply chain capabilities to offer multi-dimensional solutions, including over 10 million products with a 5% discount for small purchases, and zero shipping fees for self-operated heavy goods [3][4] - JD.com provides a logistics network covering 620,000 administrative villages to reduce delivery costs in remote areas, addressing the long-standing challenges of transportation costs for SMEs [3] Group 3: Financial Support - JD PLUS Enterprise Membership offers up to 61 days of payment terms and a dynamic credit line of 2 million yuan, effectively providing SMEs with an interest-free loan to alleviate cash flow pressures [3][4] - This financial support allows SMEs to manage their funds more flexibly, addressing the common issue of cash being squeezed from both upstream and downstream [3] Group 4: Service Transformation - The JD PLUS Enterprise Membership shifts from traditional transactional procurement to a full-service empowerment model, enhancing the visibility and traceability of the procurement process through digital tools [4] - A manufacturing company reported a nearly 10% reduction in procurement costs and significant labor savings during the trial period, highlighting the efficiency gains from the membership [4] - The initiative has attracted nearly 1,000 enterprises from various sectors, including manufacturing, education, and catering, to experience the benefits of JD PLUS Enterprise Membership [4]