Core Insights - Ningxia Zhongwei City Shapotou has launched a new cultural tourism IP called "Youth Desert Adventure," featuring four themed camps and over 1,000 tents, along with activities such as desert markets, stargazing lectures, fireworks shows, and rock music festivals [1] Group 1 - The introduction of new business formats, scenes, and experiences is driving the transformation and upgrade of traditional desert tourism, stimulating new vitality in cultural tourism consumption [2] - The emergence of new professions such as desert baristas and stargazing instructors is a direct result of these developments [2] Group 2 - Activities like desert off-roading and stargazing are highlighted, showcasing the unique experiences available in the desert environment [4]
沙海生金丨24小时消费场景催生新职业
Xin Hua Wang·2025-08-12 06:03