Xin Hua Wang·2025-08-12 06:19Core Insights - Zhejiang Merchants Bank celebrates its 18th anniversary, emphasizing its commitment to responsibility and development in the context of financial culture and community service [1][2][3] Group 1: Corporate Culture and Development - The bank aims to establish a corporate culture day, highlighting the importance of financial culture as the foundation of its operations [2][3] - A series of activities will be organized to engage employees and instill values such as gratitude, responsibility, and integrity [3] - The bank has set a vision of achieving "three firsts": influence, competitiveness, and cohesion, focusing on service and innovation [3] Group 2: Regional Focus and Small Business Support - The bank has implemented a "Deepening Zhejiang" three-year action plan, with 102 branches covering all 11 cities in the province [4] - It aims to enhance services for small and micro enterprises, particularly those classified as "little giants," by increasing credit support and optimizing supply chain financial services [4][5] - As of mid-year, the bank's inclusive small and micro enterprise loan balance exceeded 250 billion, accounting for 18.73% of total loans [6] Group 3: Financial Advisory and Community Service - The bank has introduced a pioneering financial advisor system, creating a network of over 1,700 advisors across the province to provide tailored financial services [5][6] - The bank has committed to increasing its financing services in the province, targeting a total balance of over 800 billion by year-end, a 10% increase from the beginning of the year [6][8] Group 4: Commitment to Financial Public Welfare - The bank emphasizes its role in supporting the "two pioneering" strategies of the province, focusing on balanced resource allocation and community welfare [7][8] - Financial services in 26 mountainous counties have reached 46.35 billion, reflecting a 13.58% increase since the beginning of the year [8]