江苏持续推进“水韵苏米”品牌建设 绘就田园丰饶极美画卷

Core Insights - "Shuiyun Sumi" is a key public brand for rice in Jiangsu, focusing on quality and culture, establishing a comprehensive industry standard system from farm to table [1] - Since the brand's establishment in 2017, the area of high-quality rice cultivation has increased from 8 million mu to 19 million mu, with annual farmer income boosted by over 1.2 billion yuan [1][2] - The brand has been recognized for six consecutive years as a "China Grain and Oil Influential Public Brand" and is listed as a typical case of "National Grain and Oil Regional Public Brand" by the National Grain and Material Reserve Bureau [1] Group 1 - The brand has established 2.2 million mu of high-quality rice order bases, leading to a purchase price increase of 0.1 to 0.5 yuan per jin compared to ordinary rice [1] - The first phase of the brand promotion introduces 8 leading enterprises, including Jiangsu Agricultural Reclamation Rice Industry Group and Nanjing Jingjian Rice Industry, which are recognized for their large-scale production and quality control [1] - These enterprises ensure stable rice quality through unified seed selection, technology, and standards, while expanding online and offline channels for marketing [1] Group 2 - The second phase promotes 8 enterprises focusing on emerging industries and integration, such as Jiangnan Midao exploring low GI healthy staple food development and Jiangsu Guangming Tiancheng Rice Industry establishing a national raw grain base [2] - These companies drive the integration of primary, secondary, and tertiary industries through deep processing of rice, cultural tourism, and intelligent technology [2] - With policy support and industry collaboration, "Shuiyun Sumi" is contributing to Jiangsu's goal of becoming a strong grain province and enhancing the quality development of China's grain and oil industry [2]