锂电行业加速优化产能结构 “不卷价格卷价值”成为共识

Core Viewpoint - The lithium battery industry is currently facing significant challenges due to low-price competition, leading to reduced profits and operational difficulties for many companies. The consensus is that the industry needs to shift from price competition to value competition through technological innovation and collaboration [1][2][8]. Industry Challenges - The lithium battery supply chain is experiencing a price decline that is approaching cost levels, causing widespread survival challenges for companies. Many firms are operating at less than 30% capacity, focusing solely on covering operational costs [2][3]. - A significant number of listed companies in the lithium battery sector reported profit declines, with 65 out of 104 companies experiencing net profit drops last year, and over 60 companies seeing a year-on-year decrease in gross margins [2][3]. Causes of "Involution" - The current "involution" in the lithium battery industry is primarily driven by aggressive capacity expansion in previous years, which has led to an oversupply situation as market growth slows [2][3]. - Local government incentives for lithium battery projects have historically exceeded project investment amounts, resulting in overcapacity as companies expanded production beyond actual market demand [3][7]. Calls for Action - Industry associations have recently issued initiatives urging companies to combat "involution" by focusing on quality and innovation rather than price competition. This includes establishing a coordinated mechanism for the battery industry and enhancing self-regulation [4][5]. - Accelerating supply-side reforms and promoting the orderly exit of outdated production capacity are seen as immediate solutions to address the supply-demand mismatch in the lithium battery sector [5][6]. Technological Innovation - The shift towards "value competition" through technological innovation is viewed as essential for the industry's future. Companies are encouraged to enhance their technical capabilities and product quality to improve market competitiveness [8][9]. - Major players in the industry, such as CATL and EVE Energy, are focusing on developing advanced battery technologies, including solid-state batteries and high-density lithium iron phosphate products, to enhance performance and safety [10][11][12]. Market Dynamics - The current market environment has led to a cautious approach to capacity expansion, with several companies halting or reassessing their planned projects in response to changing market conditions [6][7]. - The introduction of stricter safety standards for lithium batteries is expected to raise industry entry barriers and accelerate the exit of inefficient production capacity [12].