智通财经网·2025-08-13 10:27Core Insights - The global smartphone panel market is experiencing moderate growth, with a projected shipment of approximately 1.09 billion units in the first half of 2025, reflecting a year-on-year increase of 1.6% [1] Segment Summaries Flexible OLED Market - The flexible OLED segment is benefiting from continuous cost optimization and penetration into mid-range smartphone models, with shipments nearing 300 million units in the first half of 2025, representing a year-on-year growth of approximately 5.2% [3] - The market share of flexible OLED is steadily increasing, driven by demand from various mid to low-end smartphone brands [3] a-Si LCD Market - The a-Si LCD segment is showing resilience in a volatile global economic environment, with shipments reaching approximately 640 million units in the first half of 2025, marking a year-on-year increase of about 14.2% [2] - The cost advantage of a-Si LCD panels is contributing to their growth in shipments [2] LTPS LCD Market - The LTPS LCD market is experiencing a significant decline, with shipments falling below 50 million units for the first time, totaling approximately 48 million units, a decrease of about 56.1% year-on-year [2] - Manufacturers are shifting production capacity towards automotive, tablet, and laptop segments to seek new growth opportunities [2] Rigid OLED Market - Rigid OLED shipments are projected to be around 100 million units in the first half of 2025, reflecting a year-on-year decline of approximately 12.8% [2] - The market share of rigid OLED is expected to continue decreasing as flexible OLED technology penetrates more mid-range smartphone models [2] Competitive Landscape - BOE remains the leading player in the global smartphone panel market, with a total shipment of approximately 260 million units in the first half of 2025, capturing a market share of 24.2% [6] - Samsung Display ranks second with total shipments exceeding 170 million units, holding a market share of 15.7% [6] - CSOT has shown significant growth, with total shipments of approximately 140 million units, a year-on-year increase of 50.5%, and a market share of 12.7% [6] Regional Insights - Korean manufacturers continue to dominate the high-end smartphone panel market, holding a total market share of 49.1% in the first half of 2025 [8] - Chinese manufacturers have captured a 50.9% share of the global OLED panel market, with flexible OLED shipments reaching approximately 190 million units, representing a market share of 62.3% [8] Future Outlook - The OLED industry is expected to follow a development path characterized by cost optimization, increased penetration rates, and expansion into new applications [10] - The demand for smartphone OLED panels is anticipated to continue growing due to favorable factors such as cost reductions and clearer production line planning [10]