Zhong Guo Jin Rong Xin Xi Wang·2025-08-13 11:38Core Insights - The 27th Harbin International Auto Show was held recently, where China Construction Bank's Heilongjiang branch actively supported national policies to expand domestic demand and promote consumption through one-stop financial services [1] - The bank's financial solutions, including "0 down payment, long-term, and 0 interest for certain models," effectively lowered the barriers for consumers to purchase vehicles [1][2] Group 1: Financial Services and Consumer Engagement - The bank utilized a "three-effect integration" model of policy advocacy, experiential scenarios, and brand promotion to meet diverse consumer needs [1] - Customers expressed satisfaction with the detailed explanations of financing policies, leading to immediate purchase decisions [1] - The bank's efficient service process from application to loan disbursement significantly enhanced customer experience, with one customer saving over 20,000 yuan through various discounts [1] Group 2: Business Performance - As of the end of July, the bank's car installment business volume reached 1.7 billion yuan, representing a year-on-year increase of 190% [2] - The transaction volume for new energy vehicle installment plans reached 440 million yuan, indicating a growing trend in this segment [2]