电商援疆：杭州助力阿克苏成为西部“电商黑马”

Core Insights - The article highlights the success of the e-commerce industry in Aksu, Xinjiang, driven by live streaming sales and supported by local and national policies [2][3]. E-commerce Development - Aksu's e-commerce industry has seen significant growth, with the online retail sales increasing from 400 million yuan in 2014 to 4 billion yuan in 2024 [5]. - The Aksu E-commerce Industrial Park has 82 registered companies, achieving a 95% occupancy rate and creating over 30,000 jobs [2][3]. Live Streaming Sales - Rain Tong, a live streaming host, has successfully generated over 1 million yuan in profit within three months of operating in Aksu, attracting local youth to the industry [2]. - The live streaming sales model has been enhanced by the establishment of a comprehensive e-commerce ecosystem, including cold chain storage and production facilities [2][3]. Talent Development - Various training programs, such as the "Poppy Plan" and "Dream Pursuit Plan," have been implemented to cultivate e-commerce talent, resulting in over a thousand trained individuals and more than 20 e-commerce entrepreneurs achieving annual sales exceeding 10 million yuan [3][5]. Local Product Promotion - The initiative to create the "Aksu Gift" public brand aims to enhance product value and attract investment from leading enterprises in Zhejiang province [2][3].