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举办小众项目聚集的世运会 成都划得来吗?
Jing Ji Guan Cha Wang·2025-08-13 13:20

Core Points - The Chengdu World Games will take place from August 7 to 17, 2025, marking the first time the event is hosted in mainland China [1] - The event features a variety of niche sports, including Kylin billiards, squash, and dragon boat racing, which differ from the mainstream sports seen in the Olympics [1][2] - The World Games serve as a platform for lesser-known sports to gain international exposure and can act as a "reserve pool" for future Olympic events [2] Economic Considerations - The 2022 Birmingham World Games incurred a deficit of approximately $14 million due to lower-than-expected sponsorship and ticket sales, raising questions about the economic viability of the Chengdu event [3] - Chengdu aims to host the event on a budget, utilizing existing venues and minimizing construction costs, with 27 competition venues being either renovated or temporarily built [3] - The revenue for the Chengdu World Games will primarily come from sponsorships, ticket sales, broadcasting rights, and merchandise [4] Sponsorship and Ticket Sales - The Chengdu World Games has attracted 25 sponsors, slightly fewer than the 28 sponsors from the previous Birmingham event, but with a strong local representation [4] - Ticket sales for the event are robust, with prices ranging from 30 to 880 yuan, and many popular events have already sold out [5] Impact on Chengdu - The event is expected to boost local tourism and consumption, with significant increases in flight bookings and hotel reservations leading up to the games [6] - Chengdu's successful organization of the World Games will enhance its reputation as a host city for international events, providing valuable experience for future projects [6][7] - The event will also contribute to the long-term development of Chengdu as a "World Event City," with plans to open renovated venues to the public post-event [7][8]