Group 1 - The summer of 2025 has seen a significant increase in cultural tourism, with family trips focusing on educational experiences, leading to a doubling of bookings in cultural cities like Shanxi and Henan [1][2] - There is a growing trend among tourists to seek immersive experiences rather than quick visits, with orders for stays longer than 7 days increasing by 20% compared to the previous year, with Yunnan being the most popular destination [1][11] - Foreign tourists are increasingly exploring smaller cities and unique accommodations, with bookings in 253 cities, showing strong growth in places like Yunnan Baoshan and Xinjiang Turpan, both exceeding 100% year-on-year growth [1][4][10] Group 2 - In Shanxi, Jin Cheng's bookings have surged over 200%, while other cities like Kaifeng and Xinxiang have seen increases of 170% and 160% respectively, indicating a strong preference for cultural travel among families [2][3] - The trend of seeking cooler, less crowded destinations has led to significant growth in bookings for lesser-known places, with Shaanxi Shangluo seeing a 350% increase, and Gansu Jinchang and Xinjiang Bortala also experiencing substantial growth [2][3] - Foreign tourists are favoring unique accommodations such as lofts and traditional guesthouses, with over 25% of their bookings in these categories, reflecting a shift in travel preferences [4][10] Group 3 - The average length of stay for travelers has increased, with the longest bookings reaching up to 5 months, and the majority of long-term stays are concentrated in cooler regions [11][12] - The primary demographic for long stays includes parents from the 80s and 90s, making up about 30% of bookings, while the 00s generation is also rapidly growing, accounting for over 23% [11][12] - The top cities for long-term stays are primarily from first-tier and new first-tier cities, indicating a trend of urban residents seeking relaxation in quieter environments [12]
外国游客民宿预订遍布253个城市 保山、吐鲁番民宿成热门
Nan Fang Du Shi Bao·2025-08-13 16:07