Group 1 - Chinese companies are emerging in the Southeast Asian video streaming market, with iQIYI planning to launch original content in Thailand and Tencent's idol discovery programs gaining popularity [1][2] - iQIYI's Thailand subsidiary emphasizes that Southeast Asia is their most important market outside of mainland China, focusing on introducing original content and expanding services to countries like Thailand, Indonesia, and Malaysia [1] - Tencent launched its video streaming service WeTV in Southeast Asia in 2019, focusing on original content and planning to produce idol discovery programs featuring local talents starting around 2024 [1] Group 2 - The Southeast Asian video streaming market, while smaller than China and the US, is seen as a new revenue source for Chinese companies, with a growing young population and increasing income levels [2] - According to Dataxis, as of early 2025, American companies dominate the market with nearly 60% market share in Singapore, while Chinese companies have captured about 40% market share in Thailand, surpassing the US [2] - Chinese content and products, exemplified by "Labubu," are gaining popularity in various sectors, including home appliances and electric vehicles, indicating a growing influence of Chinese brands in Southeast Asia [2]
日媒:出海东南亚,中国视频流媒体受青睐