Core Insights - The article emphasizes the evolution of investor services in China's asset management industry over the past decade, highlighting the "Dongfanghong Wanli Xing" initiative as a cornerstone for healthy industry development [1][4][14] - The initiative has successfully conducted over 14,400 events, reaching more than 2.09 million investors across over 100 cities, establishing a comprehensive support system for investors [1][4] Group 1: Historical Context and Development - The "Dongfanghong" brand was established in 2005, focusing on value investment and investor education, which has been a fundamental aspect of its operations [5][6] - The initiative was launched in 2015 during a turbulent market period, aiming to help investors understand the relationship between long-term value and short-term volatility [6][9] - The team recognized that excellent performance alone is insufficient; systematic services and support are essential to protect investor returns [6][9] Group 2: Service Evolution and Upgrades - In recent years, the company has upgraded its investor service system, expanding its course offerings from four core modules to eighteen detailed courses, addressing various investor needs [9][10] - A dedicated lecturer team has been established to provide customized services based on client demands, enhancing the educational experience for different investor profiles [10][11] - The initiative has expanded its outreach to include diverse groups such as corporate employees, students, and the elderly, ensuring a broad dissemination of financial knowledge [11][12] Group 3: Future Directions and Goals - The company plans to launch a nationwide tour in 2025, themed "Picking Up Light and Walking Together," to further engage with investors and enhance their understanding of investment and asset management [14][15] - The tour will cover ten key cities, focusing on providing targeted services based on local economic conditions and investor needs [14][15] - The overarching goal is to improve financial literacy and support the high-quality development of China's capital markets, reinforcing the company's commitment to long-term investor relationships [15][16]
从1到N,东方红万里行的十年温度
Mei Ri Jing Ji Xin Wen·2025-08-13 23:53