Nan Fang Du Shi Bao·2025-08-14 01:52Core Viewpoint - The article highlights the evaluation of banking services in Dongguan, focusing on the efficiency, compliance, anti-fraud execution, and service quality of eight banks, aiming to improve customer experience and address public concerns [2][4][8]. Evaluation of Banking Services - A new column titled "民呼我测 共建美好东莞" was launched to assess public services and address citizen concerns through on-site evaluations of banking services [2]. - Eight banks were evaluated based on four criteria: processing efficiency, compliance, anti-fraud execution, and service quality, with scores ranging from 59 to 90 [4][8]. Performance Summary - The highest score was 90, while the lowest was 59, indicating a significant disparity in service quality among the banks evaluated [4][8]. - Huaxia Bank Dongguan branch received the lowest score of 59 due to poor efficiency and service quality, taking approximately 90 minutes to process a card application [7][29]. - In contrast, Everbright Bank and Dongguan Bank achieved the highest scores, completing card applications in about 25 minutes [8][14]. Compliance Issues - Some banks, like Pudong Development Bank, were noted for potential compliance issues, such as suggesting credit card applications to access higher-tier accounts, which may imply disguised bundling sales [3][19][20]. - Overall, banks required various documents for account opening, including social security and work information, to ensure compliance with regulations [15][20]. Anti-Fraud Measures - The evaluation revealed that all banks implemented anti-fraud measures, requiring customers to sign anti-fraud education confirmations during the card application process [25][26]. - Most banks set daily transfer limits for new accounts at 5,000 yuan, with some allowing increases after a probationary period of 3-6 months [25][27]. Service Quality Insights - Service quality varied significantly, with some banks providing streamlined processes and better customer service, while others, like Huaxia Bank, faced criticism for lengthy and inefficient procedures [9][29]. - The article emphasizes the importance of optimizing banking processes to enhance customer satisfaction and address public grievances effectively [2][4].