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撤销五大战区,理想汽车销售体系再调整
Xin Lang Cai Jing·2025-08-14 04:29

Group 1 - The core point of the article is that Li Auto has made significant adjustments to its sales and service organizational structure, merging the previous "five major regions" into a single "Sales" department, with Han Xi appointed as the head [1] - The company has undergone multiple adjustments to its sales service system this year, including a major transformation in March that involved the retail, after-sales service, charging, quality operations, and overseas business [1] - The new organizational structure includes the establishment of "Sales Operations" and "Marketing" departments, indicating a strategic shift in focus [1] Group 2 - Li Auto's second pure electric product, the Li Auto i8, was launched as the company's first pure electric SUV, initially offered in three versions with a starting price of 321,800 yuan, which was later unified to a single MAX configuration priced at 339,800 yuan due to user feedback [2] - The first batch of deliveries for the Li Auto i8 is set to begin on August 20, with a target of delivering over 8,000 units by the end of September, and a challenge to reach 10,000 units before the National Day holiday [2] - The company is facing negative public sentiment and has stated that it will hold accountable those involved in organized illegal activities related to negative reviews, with the CEO addressing the issue on social media [2]