首店数量飙升！长三角首发经济“出圈”

Group 1 - The core viewpoint emphasizes the promotion of the "first store economy" in the Yangtze River Delta region, with specific targets set for the establishment of new stores and support for local consumption upgrades [3][4][5] - Zhejiang aims to add over 2,000 new urban brand first stores by 2027, including 200 high-energy first stores in the East China region, and to create over 50 first store aggregation, incubation, and enhancement zones [3] - Shanghai has seen a strong momentum in first store development, with 365 new first stores added from January to May this year, including 10 global and Asian first stores, and 62 national first stores, with high-energy first stores accounting for 19.73% [4][5] Group 2 - The "first store economy" is being actively supported by various policies, including financial incentives and the creation of a favorable business environment, as seen in Jiangsu and Nanjing [5][6] - Nanjing has introduced over 1,200 first stores, achieving a 95% coverage rate of global first-tier brands, and ranks fourth among Chinese cities in terms of first store economic influence [6][7] - The ongoing development of the first store economy reflects a robust consumer market, with increasing foot traffic, tourism, and sales data indicating a strong recovery and potential for sustained domestic demand [7]