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大动作!苹果AI硬件,要做桌面机器人?
Mei Ri Jing Ji Xin Wen·2025-08-14 10:55

Core Insights - Apple is planning a strong return to the artificial intelligence sector with a series of new devices aimed at enhancing user interaction and home automation [1][4] - The centerpiece of Apple's AI strategy is a desktop robot designed as a "virtual companion," which resembles an iPad mounted on a movable robotic arm [2][3] Group 1: AI Development and New Products - Apple is developing large robotic arms for retail and manufacturing, as well as a home security ecosystem and camera systems similar to Amazon's offerings [1] - The desktop robot will feature a 7-inch horizontal display and can engage in multi-user conversations while retaining memory of past interactions [3] - Apple is also working on a home security camera, codenamed J450, which will support facial recognition and automate tasks like turning off lights when a room is vacated [3][4] Group 2: Competitive Positioning and Future Plans - Apple aims to compete with Amazon's Ring and Google's Nest in the home security market, having previously tested a doorbell that uses facial recognition for unlocking [4] - The company is planning to release a range of new hardware, including ultra-thin smartphones, AI glasses, a foldable phone, a 20th-anniversary iPhone, and an improved headset [4] - Apple's CEO Tim Cook acknowledged the company's lag in AI but emphasized the potential of AI to surpass the smartphone and internet markets, positioning AI development as a top priority [4] Group 3: Financial Performance - As of August 13, Apple's stock price was $233.33 per share, reflecting a 1.60% increase, with a year-to-date decline of 6.49%, and a market capitalization of approximately $3.46 trillion [5]