在成都｜跟着赛事去旅行，领略世运之城的动感之美

Core Viewpoint - Chengdu is showcasing its vibrant charm and unique appeal to the world through the hosting of international sports events, including the World University Games and the upcoming World Games in August 2023, highlighting the harmonious coexistence of sports and leisure in the city [1][9]. Group 1: Event Impact - The World Games in Chengdu is injecting new vitality into the city, enhancing its reputation as a hub for sports and culture [1]. - During the 2023 World University Games, hotel bookings in Chengdu increased by 2.7 times compared to the same period in 2019, and international flight bookings surged nearly tenfold compared to 2022 [16]. - The city is set to host various international events, including the 2024 International Table Tennis Federation Mixed Team World Cup and the Chengdu Marathon, further solidifying its status as a vibrant sports city [9][16]. Group 2: Tourism and Economic Growth - Chengdu received over 160 million tourists in the first half of the year, marking a 4.8% increase year-on-year, with total tourism expenditure exceeding 210 billion yuan, up 5.9% [27]. - The local football team, Chengdu Rongcheng, achieved an average attendance of 40,000 per home game in the previous season, generating ticket revenues of 78 million yuan [22]. - The hosting of various sports events is injecting new momentum into Chengdu's cultural and tourism industries, creating a unique sports ecosystem that attracts sports enthusiasts [31][43]. Group 3: Cultural Integration - The integration of sports with local culture is evident through various events, such as traditional performances and themed merchandise, enhancing the overall spectator experience [4][8]. - Chengdu is promoting a "Sports+" development model, which combines sports with tourism and cultural experiences, contributing to the city's dynamic atmosphere [43].