京东重磅发布：3567亿元，远超市场预期！外卖日单量突破2500万单，骑手超15万人

Core Insights - JD Group reported a second-quarter revenue of 356.7 billion yuan, a year-on-year increase of 22.4%, exceeding market expectations and setting a record for growth in nearly three years [1] - The net profit attributable to ordinary shareholders was 6.2 billion yuan, down from 12.6 billion yuan in the same period last year [1] Revenue Growth - Most product categories experienced accelerated growth, with daily necessities revenue increasing by 16.4% year-on-year, and the supermarket category maintaining double-digit growth for six consecutive quarters [3] - Service revenue saw a significant year-on-year increase of 29.1% [3] - JD's new business, driven by food delivery, achieved a remarkable year-on-year revenue growth of 199% [3] User Engagement - The number of quarterly active users and shopping frequency both grew by over 40% year-on-year, marking the seventh consecutive quarter of double-digit growth in active users [3] - JD's retail revenue grew by 20.6% year-on-year, with an operating profit margin of 4.5%, the highest recorded for any promotional quarter in the company's history [3] Strategic Developments - JD Supermarket launched various customized products during the 618 shopping festival, enhancing consumer shopping experiences and helping brands avoid homogenization and price competition [5] - JD MALL opened new stores in multiple cities, with a total of 24 stores by the end of June 2025, leveraging JD's supply chain capabilities for a digital and immersive shopping experience [5] Logistics and Technology - JD Logistics' self-developed "Smart Wolf" system has been scaled nationwide, improving warehouse efficiency with advanced automation technologies [6] - The system integrates various robotic components and significantly enhances operational efficiency, allowing for rapid order picking in warehouses [6] Food Delivery Expansion - JD's food delivery service continued to grow healthily, with daily order volume surpassing 25 million during the 618 period and over 150,000 quality merchants onboarded [8] - The total number of full-time delivery riders exceeded 150,000 by the end of the second quarter [8] - JD launched "Seven Fresh Kitchen," innovating the supply chain model in the food delivery market to promote high-quality industry development [8]