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清仓! 无印良品多地关店,官方回应! | BUG
Xin Lang Cai Jing·2025-08-15 00:21

Core Viewpoint - MUJI is experiencing a wave of store closures in China, with multiple locations shutting down due to declining profitability and competition from nearby stores [3][4]. Group 1: Store Closures - MUJI has announced the closure of several stores in cities such as Shanghai, Suzhou, Yantai, and Changsha, with additional closures in Jinan and Wuhan this year [3][4]. - The closure of the MUJI store in the Shimao Gong 3 area is confirmed, with a store employee stating that initial profitability declined due to competition from a newly opened nearby store [3][4]. - The company has initiated clearance sales in affected stores, offering discounts of 20-40% on seasonal products and special price zones for various items [4][5][7]. Group 2: Company Response - MUJI's official statement indicates that the closures are part of a normal adjustment process aimed at improving operational efficiency, responding to challenges such as decreased foot traffic in certain shopping areas [3][4]. - Despite the closures, MUJI plans to continue opening approximately 40 new stores annually, having opened 15 new locations since March 1 of this year [3][4].