Babycare与上海和睦家医疗共建研究中心 就婴幼儿皮肤健康领域开展医研合作

Core Viewpoint - Babycare has partnered with Shanghai United Family Hospital to establish a "Pee-Pee Research Center" focusing on infant skin health and care, aiming to translate clinical cases and treatment experiences into family solutions [1] Group 1: Company Initiatives - The collaboration aims to address skin barrier issues in infants, particularly diaper dermatitis [1] - Babycare is one of the first brands to offer a "red buttock money-back guarantee" service [1] Group 2: Industry Insights - Diaper dermatitis affects nearly 50% of newborns, with over 2 million discussions on "red buttock" on the Xiaohongshu social platform [1] - Clinical manifestations of diaper dermatitis include redness, rashes, and in severe cases, ulceration and fluid leakage [1] - Contributing factors to diaper dermatitis include excessive moisture, friction, pH issues, and external bacteria [1] - Recommendations for care include using soft fabric diapers, ensuring good absorbency, changing diapers every 2-3 hours, and applying barrier creams like petroleum jelly [1]