国家统计局：中国1-7月社会消费品零售总额同比增长4.8%

Core Insights - In July, the total retail sales of consumer goods reached 38,780 billion yuan, with a year-on-year growth of 3.7% [1] - From January to July, the total retail sales of consumer goods amounted to 284,238 billion yuan, growing by 4.8% year-on-year [1] Group 1: Retail Sales Overview - Excluding automobiles, the retail sales of consumer goods in July were 34,931 billion yuan, reflecting a growth of 4.3% [1] - For the first seven months, the retail sales excluding automobiles totaled 257,014 billion yuan, with a year-on-year increase of 5.3% [1] Group 2: Urban vs Rural Consumption - In July, urban retail sales reached 33,620 billion yuan, growing by 3.6% year-on-year, while rural retail sales were 5,160 billion yuan, with a growth of 3.9% [3] - From January to July, urban retail sales totaled 246,669 billion yuan, increasing by 4.8%, and rural retail sales reached 37,569 billion yuan, growing by 4.7% [3] Group 3: Consumption Types - In July, the retail sales of goods were 34,276 billion yuan, with a year-on-year growth of 4.0%, while catering revenue was 4,504 billion yuan, growing by 1.1% [3] - For the first seven months, the retail sales of goods amounted to 252,254 billion yuan, increasing by 4.9%, and catering revenue reached 31,984 billion yuan, with a growth of 3.8% [3] Group 4: Retail Formats - From January to July, retail sales in convenience stores, supermarkets, department stores, specialty stores, and brand stores grew by 7.0%, 5.2%, 1.1%, 5.8%, and 1.9% respectively [5] - The online retail sales for the first seven months reached 86,835 billion yuan, with a year-on-year growth of 9.2%, and physical goods online retail sales were 70,790 billion yuan, growing by 6.3% [5] Group 5: Detailed Retail Data - In July, the retail sales of food and oil products grew by 8.6% and 11.8% respectively, while the sales of household appliances and audio-visual equipment surged by 28.7% and 30.4% [6] - Conversely, the retail sales of petroleum and related products decreased by 8.3%, and automobile sales fell by 1.5% in July [6]