Xin Lang Zheng Quan·2025-08-15 03:50Core Viewpoint - The conflict between "Yan Yun Shi Liu Sheng" and "Ni Shui Han" highlights issues of potential plagiarism and internal competition within the gaming industry, particularly focusing on the similarities in their new features and the resulting player polarization [1][2][6]. Group 1: Feature Controversy - "Yan Yun Shi Liu Sheng" launched a "Drama Mode" on August 8, which is claimed to be similar to the "Crew Mode" set to be released by "Ni Shui Han" in 2024, leading to accusations of plagiarism [1]. - Players of "Ni Shui Han" criticized the new feature as "empty-handed wolf" and created satirical content, which gained significant traction on social media [1]. - Following the controversy, "Ni Shui Han" emphasized that its AI engine had never been authorized to any non-Leihuo games, indirectly criticizing the quality of "Yan Yun Shi Liu Sheng" [2]. Group 2: Internal Competition and Development Issues - The competitive "horse racing" mechanism between NetEase's Interactive Entertainment and Leihuo has led to resource fragmentation and internal inefficiencies, resulting in duplicated efforts in AI development [4]. - Analysts noted that while the "horse racing" mechanism can spur innovation, it has devolved into a self-destructive cycle of internal conflict in a saturated market [5]. Group 3: Player Polarization - The controversy has polarized the player community, forcing users to take sides, leading to derogatory labels like "Han Xiaozu" and "Yan Xiaozu" being used against each other [6]. - The conflict stems from historical grievances, particularly "Yan Yun Shi Liu Sheng" positioning itself as "pure martial arts" while criticizing "Ni Shui Han" for its "stitched gameplay" [6]. Group 4: Legal and Strategic Challenges - The difficulty in pursuing legal action over gameplay plagiarism has been highlighted, revealing strategic shortsightedness within NetEase, which lacks effective internal coordination [7]. - Despite significant revenue differences in their first month (20 billion vs. 7.15 billion), both games continue to compete in a homogenized market [7]. Group 5: Path Forward - To resolve the ongoing conflict, it is suggested that both games should cease inciting player emotions and focus on their unique market positions: "Ni Shui Han" on UGC content and "Yan Yun Shi Liu Sheng" on cultural narrative [8]. - Long-term strategies should involve breaking down technical barriers and fostering shared development tools to enhance collaboration between the two divisions [8].