国家统计局：7月商品市场销售增速放缓，但消费扩大态势没变

Core Insights - In July, the retail sales of consumer goods in China showed a year-on-year growth of 3.7%, a decrease of 1.1 percentage points compared to the previous month, indicating a slowdown in the growth rate of the goods market [1] - The service retail sector remained stable, with a growth rate of 5.2% from January to July, consistent with the previous six months, suggesting that the overall consumption trend is still on the rise [1] Group 1: Goods Retail Performance - The "old-for-new" consumption policy has positively impacted sales, with retail sales of home appliances and audio-visual equipment, cultural and office supplies, furniture, and communication equipment growing by 28.7%, 13.8%, 20.6%, and 14.9% respectively in July [1] - There is a notable increase in the sales of upgraded goods, driven by rising consumer demand for quality, with retail sales of sports and entertainment goods and gold and jewelry growing by 13.7% and 8.2% respectively [1] Group 2: Service Retail Performance - The cultural and tourism service retail sector has seen significant growth, driven by increased travel demand during the summer, with various services such as tourism consulting, transportation, and cultural leisure services maintaining double-digit growth [2] - Information service retail has also experienced rapid growth, with retail sales in the telecommunications and information services sector increasing by over 10%, reflecting a positive development trend in the industry [2] Group 3: Emerging Consumption Trends - Online and emerging consumption channels are thriving, with physical goods online retail sales growing by 6.3% year-on-year, an acceleration of 0.3 percentage points compared to the first half of the year [2] - New consumption models such as live-streaming sales and the silver economy are rapidly developing, indicating the emergence of new growth points in consumption [2]