每经热评｜大额赎回点燃的净值“虚火” 不应成为基金公司营销的噱头

Core Viewpoint - A fund, on the verge of liquidation, experienced a nearly 70% surge in net value in a single day due to large institutional redemptions, leading to a significant increase in its scale, which raised concerns in the industry about the misleading marketing practices of the fund company [1][2]. Group 1: Fund Performance and Marketing - The surge in net value was not due to the fund manager's investment prowess but rather a short-term phenomenon caused by large redemptions from institutional investors [1]. - The fund company failed to clarify the reasons behind the net value increase and instead leveraged this surge for marketing purposes, misleading investors [1][2]. - This incident highlights a broader issue where funds, particularly those with a high proportion of institutional investors, can experience significant net value fluctuations due to redemption activities [1]. Group 2: Industry Standards and Investor Protection - The public fund industry is urged to adhere to the principle of "investor-centric" and improve transparency and performance benchmarks as outlined in the "Action Plan for Promoting High-Quality Development of Public Funds" [2]. - The fund company's actions raise questions about the integrity of fund management and whether they are fulfilling their responsibilities to investors [2]. - There is a call for regulatory bodies to enhance disclosure rules regarding significant net value fluctuations and to prohibit inappropriate marketing based on technical volatility [3]. Group 3: Recommendations for Improvement - The fund industry should focus on enhancing research and investment capabilities rather than exploiting short-term technicalities for marketing [3]. - Sales institutions and platforms are encouraged to uphold their role as information intermediaries and to take action against exaggerated claims and hidden risks [3]. - Investors are advised to adopt a rational investment perspective and to critically assess the true investment value of funds beyond short-term performance [3].