老铺黄金宣布涨价

Core Viewpoint - The company Lao Pu Gold is set to increase product prices on August 25, following a previous price adjustment in February, indicating a trend of rising prices in the gold jewelry market [1][2]. Group 1: Price Adjustments - Lao Pu Gold announced a price adjustment for its products, effective August 25, with details to be confirmed by actual store prices [1]. - In February, the company raised prices by approximately 5% to 10%, leading to significant consumer demand and limited purchase restrictions at stores [2]. - Some low-priced items experienced price increases starting April 12, although no formal announcement was made [2]. Group 2: Company Performance - Lao Pu Gold, founded in 2009, is a pioneer in the "ancient method gold" craftsmanship in China, establishing a strong brand presence in this niche market [2]. - The company went public on the Hong Kong Stock Exchange in June 2024, with its stock price soaring from an initial price of HKD 40.50 to a peak of HKD 1108, representing a nearly 25-fold increase [2]. - As of July 2025, the stock price has declined nearly 30% from its peak due to market conditions and sector rotation [4]. Group 3: Financial Performance - For the first half of 2025, Lao Pu Gold reported sales of approximately CNY 14.3 billion, a year-on-year increase of 252%, and an adjusted net profit of CNY 2.36 billion, up about 292% [4]. - The growth in revenue is attributed to the expanding brand influence and the overall increase in online and offline store sales, with nearly CNY 500 million revenue per store in the first half of 2025 [4].