谢泓新著《正道》出版：探索新制造、新模式、新商业文明

Core Viewpoint - Chinese manufacturing enterprises are at a historical turning point, facing challenges such as tariffs, the rise of AI, and global industrial chain restructuring, necessitating innovation and transformation to find new paths forward [1][4]. Group 1: Challenges and Opportunities - The book "The Right Path: New Routes for Chinese Manufacturing Enterprises" discusses the current challenges faced by the manufacturing sector, particularly for small and medium-sized enterprises (SMEs) amid U.S.-China trade tensions [1][4]. - SMEs are urged to shift from traditional cost advantages to innovation and transformation as their survival strategy, with examples of successful case studies illustrating this shift [4][5]. - The author emphasizes the importance of a supportive institutional environment for SMEs, advocating for self-management reforms and a more favorable business climate [5][10]. Group 2: AI and Digital Transformation - The book analyzes how the integration of AI and digital technologies can fundamentally reshape the manufacturing landscape, requiring a shift in business models and strategic thinking [6][7]. - It posits that true competitiveness in manufacturing comes from systemic capabilities that integrate AI, big data, and IoT, rather than merely replacing human labor with machines [6][7]. Group 3: New Commercial Civilization - The restructuring of global industrial chains is not just a geographical shift but a transition from cost prioritization to value co-creation, calling for a new commercial civilization [8][9]. - The author argues for a new set of rules that align with the emerging commercial civilization, emphasizing social responsibility and the ultimate mission of enterprises to enhance societal well-being [9][10]. Group 4: Insights and Recommendations - The book is recognized as a valuable resource for understanding the complexities of Chinese manufacturing and offers practical insights for SMEs and policymakers [11][12]. - It highlights the need for Chinese enterprises to proactively break through challenges rather than passively follow trends, focusing on innovation, responsibility, and co-existence as core principles [10][12].