Qi Lu Wan Bao·2025-08-16 01:59Core Viewpoint - The event "Live New Engine, Binhe New Momentum" marks the integration of live e-commerce and the new energy vehicle industry in Jinan, aiming to enhance the local e-commerce landscape and attract talent in the sector [1][3]. Group 1: Event Overview - The "2025 E-commerce Anchor Competition" was launched in Jinan, focusing on skill competitions, industry empowerment, and consumer experience [1][3]. - The event is part of Jinan's "Haiyou Skilled Talent Plan," aimed at discovering and nurturing excellent e-commerce anchors to invigorate the local e-commerce industry [3]. Group 2: Industry Participation - Major automotive brands such as BYD, Leap Motor, and Wuling Baojun participated in the event, showcasing their latest and most popular new energy models, including sedans, SUVs, and MPVs [6]. - The event featured attractive purchasing policies, including limited-time discounts and purchase subsidies, enhancing consumer engagement [8]. Group 3: Future Prospects - The successful hosting of the event is seen as a bold attempt to merge live streaming with the new energy vehicle sector, establishing a new landmark for car purchases in Jinan [8]. - The Binhe New Energy Vehicle City aims to leverage its platform advantages and integrate resources to contribute to the development of Jinan's new energy vehicle industry and the progress of the live streaming sector [8].