Core Insights - The report released by East China Normal University analyzes the impact and application of AIGC technology in the Chinese publishing industry, highlighting both advantages and challenges [1][2] - The study is based on 1,049 valid survey responses and in-depth interviews with over ten industry leaders, covering seven key areas of the publishing process [1] Group 1: Benefits of AIGC Technology - Respondents generally believe that AIGC technology brings multiple benefits to the publishing industry, including cost reduction, efficiency improvement, precise decision-making, value-added services, and risk mitigation [1] - High penetration rates of AIGC technology in various publishing processes are noted, particularly in proofreading (65.7%), content creation (56.1%), and user experience and marketing (45.4%) [1] Group 2: Adoption and Implementation - The publishing industry shows a positive attitude towards AIGC technology, with a willingness to experiment and seek practical applications, although there is a significant gap between awareness and actual implementation [1] - The deployment paths for AIGC technology are relatively singular, with only 11% of respondents having self-built platforms, 17.8% using embedded interfaces, and 38% planning future deployments [1] Group 3: Ethical and Legal Concerns - 54.9% of respondents are concerned about the ethical challenges and copyright risks associated with AIGC technology, particularly regarding the use of unlicensed training data [2] - The importance of professional and authoritative content is emphasized as a core asset and competitive advantage for the publishing industry in the AIGC era [2] Group 4: Collaborative Initiatives - A collaboration agreement was signed between East China Normal University’s Publishing College, Shanghai Publishing Research Institute, and Zhixiang Future to establish a "Digital Intelligence Publishing Laboratory" [2]
“AI味”在学术领域引发伦理争议 高可信度和结构化的权威内容仍是出版业的竞争护城河
Jie Fang Ri Bao·2025-08-17 01:05