Group 1 - The core initiative "City Knight Orange Plan" was launched by 22 brands under Alibaba and Ant Group to enhance support and incentives for delivery riders across all platforms [1][3] - The plan aims to provide better welfare, care, and development opportunities for riders, acknowledging their contributions to the profession [3] - Prior to the Orange Plan, Ele.me had already invested over 20 million yuan to support over 600 families of seriously ill riders and provided educational assistance to more than 400 riders and their children [3] Group 2 - The "City Knight" title was officially conferred to all delivery riders, marking a significant upgrade in their welfare and support measures [3] - The Orange Plan will include special rewards for acts of bravery, educational support for riders, and medical assistance for riders and their families [3] - A professional team will manage the Orange Plan, ensuring support is provided regardless of platform, city, or delivery capacity [3]
阿里和蚂蚁旗下22个品牌将共同投入资源 启动橙意计划升级骑士保障与激励体系