Core Insights - The "Pyramid Summit: Ancient Egyptian Civilization Exhibition" at the Shanghai Museum achieved record-breaking attendance, revenue, and exposure, with over 2.77 million visitors, total revenue exceeding 760 million yuan, and over 30 billion online exposures, setting a new benchmark for cultural exhibitions [1][3] - The exhibition generated a significant economic impact, driving urban consumption by over 35 billion yuan, with a ratio of 1:48 in terms of city consumption [3] Attendance and Revenue - The exhibition was open for 340 days, averaging over 8,000 visitors per day, with a peak of 23,149 visitors on August 16 during a 24-hour open event [2][3] - Total revenue from the exhibition surpassed 760 million yuan, with ticket sales contributing over 320 million yuan and cultural products generating over 440 million yuan [3] Cultural Exchange and Future Collaborations - The exhibition facilitated cultural exchange between China and Egypt, leading to a joint archaeological project in the Memphis region, marking a significant milestone in cultural heritage cooperation [5] - Shanghai Museum is set to send a professional team to Egypt for archaeological excavations, becoming the first Chinese team to receive excavation permission in the Memphis area [5] Future Exhibitions - The Shanghai Museum is actively preparing for the next major exhibition in its "Dialogue with the World" series [6]
一城托举 上博登“金字塔之巅” 观众逾277万人次 总收入逾7.6亿元 持续13个月的大展圆满收官
Jie Fang Ri Bao·2025-08-18 02:07