Core Insights - Huawei regained the top position in the Chinese smartphone market for the first time in four years, with a market share of 18.1% in Q2 2025 [1][2] - The overall smartphone market in China saw a total shipment of 68.9 million units, reflecting a year-on-year decline of 4.1% [2] Manufacturer Performance - Huawei: Shipped 12.5 million units, market share of 18.1%, year-on-year decline of 3.4% [1][2] - Vivo: Shipped 11.9 million units, market share of 17.3%, year-on-year decline of 10.1% [1][2] - OPPO: Shipped 10.7 million units, market share of 15.5%, year-on-year decline of 5.0% [1][2] - Xiaomi: Shipped 10.4 million units, market share of 15.2%, year-on-year increase of 3.4% [1][2] - Apple: Shipped 9.6 million units, market share of 13.9%, year-on-year decline of 1.3% [1][2] Market Dynamics - Xiaomi was the only manufacturer among the top five to achieve positive growth in Q2 2025, indicating a strong customer base focused on cost-effectiveness [1] - Apple implemented strategic price adjustments for specific iPhone models to qualify for government subsidies, which helped mitigate its decline in shipments [1]
华为二季度重夺中国智能手机市场榜首,vivo小米紧随其后
Xin Lang Ke Ji·2025-08-18 07:17