Xin Lang Cai Jing·2025-08-18 10:29Core Points - Lenovo officially launched the 2025 Super联萌 Festival on August 18, marking the tenth annual event since 2016, with the theme "Everything has AI" to promote AI accessibility and experience renewal [1] - The festival features multiple benefits including government subsidies and educational discounts, allowing users to save up to 4000 yuan on AI products, and includes interactive activities and giveaways [3][4] - Lenovo aims to lower the barriers to AI product usage and enhance customer engagement through immersive experiences and community initiatives [5][6] Summary by Sections Event Overview - The Super联萌 Festival is an annual event celebrating Lenovo's partnership with its community, focusing on AI accessibility and user experience [1] - The event includes various activities such as AI product experiences and community engagement initiatives [6] Promotions and Discounts - Lenovo offers significant discounts and promotions, including up to 4000 yuan off for users, special offers for students, and chances to win travel funds and other prizes [3][4] - Specific promotions include 50% off on selected accessories for students and a chance to win a 699 yuan printer with hardware purchases [4] AI Product Development - Lenovo has upgraded its strategy to focus on AI smart terminals, launching the Lenovo Tianxi, a personal super intelligent system, which integrates various AI functionalities [5] - The Tianxi system has received positive user feedback, with a weekly active user rate of 40% and a net promoter score (NPS) exceeding 40% [6] Customer Engagement Initiatives - The festival includes immersive activities in four cities, allowing users to experience AI's impact on daily life and work [6] - Notable events include professional athletes acting as "one-day store managers" to engage with fans and promote Lenovo's AI products [7] Community and Social Responsibility - Lenovo plans to build "联萌 Libraries" and "Recycled Computer Classrooms" in rural schools in Gansu, promoting digital literacy and sustainability [12] - The initiative aims to provide AI education to children in remote areas, highlighting Lenovo's commitment to social responsibility [12]