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四成老年人都曾被骗!马云出手向假医疗广告宣战!
Nan Fang Du Shi Bao·2025-08-18 10:56

Core Viewpoint - The rapid development of "Internet + healthcare" has led to an increase in fraudulent medical advertisements targeting the elderly, prompting regulatory bodies to take action against these deceptive practices [1][9][11] Group 1: Internet and Healthcare Development - The rise of "Internet + healthcare" has enabled various medical institutions and practitioners to promote their services through online platforms, often leading to the spread of false medical claims [1][11] - A report from the Chinese Academy of Social Sciences indicates that 17.25% of elderly respondents have experienced online fraud, with 40.37% falling victim to health product scams and 29.36% to false medical information [1][8] Group 2: Regulatory Actions - In response to the proliferation of fraudulent medical advertisements, multiple government agencies, including the Central Cyberspace Affairs Commission and the National Health Commission, have intensified their efforts to combat these issues [1][9][10] - The State Administration for Market Regulation has conducted special campaigns against misleading medical advertisements, resulting in the investigation of numerous cases and the imposition of fines totaling 1.25 billion yuan in 2023 [9][10] Group 3: AI and Technology Solutions - Ant Group has launched the AQ health application, which includes a "fake advertisement refutation" section utilizing AI technology to identify and combat fraudulent medical claims [1][2][13] - The AQ platform has already served over 100 million users, providing easy access to health information and consultation services, thereby aiming to protect the elderly from scams [13]