茶百道出海布局加速 美国首店落地纽约最大华人聚居区

Core Insights - The new tea beverage brand Cha Bai Dao is set to open its first store in North America in Flushing, Queens, New York, which is the largest Chinese community in the U.S. [1] - The company aims to provide global consumers with fresh, made-to-order tea products and showcase the potential of Chinese tea beverages [1] - Cha Bai Dao has accelerated its international expansion, having entered the Singapore market in July and opened its first store in Paris in May [1] - Several institutions, including Galaxy Securities and Huaxin Securities, have positively assessed Cha Bai Dao's overseas business development, noting the effectiveness of its "one location, one strategy" approach [1] Company Expansion - The first North American store is strategically located in a high-traffic commercial area in Flushing, enhancing visibility and accessibility [1] - The overseas CEO emphasizes the importance of a standardized store operation system and a global supply chain network to ensure product and service consistency [1] - The company has experienced significant sales success in its recent openings, with customers in Singapore reportedly waiting over 2 hours on the first day [1] Market Strategy - Cha Bai Dao's international strategy is showing initial success, with a dual growth model of "domestic + overseas" being established [1] - The company is focusing on providing a diverse range of product offerings and high-quality service experiences to American consumers [1]