美图：接下来计划联合阿里推出AI试衣功能

Core Insights - Meitu (1357.HK) announced a strategic partnership with Alibaba in May 2023, receiving a $250 million convertible bond investment from Alibaba [1] - The collaboration is progressing as expected, with both teams working to build trust and identify complementary roles [1] - Meitu plans to launch an AI fitting feature in collaboration with Alibaba, enhancing online shopping experiences by integrating Meitu's AI capabilities with Alibaba's clothing resources [1] Company Developments - Meitu's CEO, Wu Xin Hong, mentioned that initial collaborations have already begun, and the overall partnership is moving in a positive direction [1] - The AI fitting feature will be linked to product detail pages, which is expected to drive conversion rates [1] - Meitu designers will provide certain capabilities to Taobao merchants, including AI-generated product images [1] Product Launch - In July 2023, Meitu launched a generative AI design assistant called RoboNeo, which is currently experiencing increasing computational demands [1] - Alibaba is expected to respond promptly to the computational needs to ensure product stability [1] - RoboNeo has achieved over one million monthly active users (MAU) within a month of its launch, which is described as an unprecedented achievement for a product with no internal traffic support and zero marketing budget [1] Business Model - RoboNeo currently operates on a daily subscription model, with plans to refine the mechanism and introduce subscription or one-time purchase options by the end of August to early September [1]