天花板砸落致17岁店员身亡 茉莉奶白回应！所在商场曾被罚款……

Core Viewpoint - The incident involving the collapse of a ceiling at a tea shop operated by the brand "Jasmine Milk White" resulted in the death of a 17-year-old employee, raising concerns about safety and responsibility within the company and the shopping mall where the incident occurred [1][2][4]. Company Overview - Jasmine Milk White was established in 2020 and is one of the few new tea brands that continue to expand rapidly this year [6]. - As of August 15, the company operates a total of 1,591 stores, with over 40% located in first-tier and new first-tier cities. In the first seven months of this year, nearly 670 new stores were opened, approaching the total number of openings for the entire previous year [6]. Incident Details - The accident occurred on August 15 at approximately 20:15, when the ceiling of the tea shop fell, injuring one employee who later died despite rescue efforts [1][2]. - The store was in the midst of a promotional event called "Opening Gifts" at the time of the incident [2]. - Following the incident, the store has been temporarily closed [2]. Investigation and Responsibility - The company is currently cooperating fully with the ongoing investigation into the incident [4]. - There is public scrutiny regarding the responsibilities of both Jasmine Milk White and the shopping mall "Jin Yue Le Fang," where the incident took place [6][8]. - The shopping mall has a history of safety issues, having been fined for not maintaining fire safety equipment [8]. Store Opening and Investment - The investment required to open a Jasmine Milk White store is approximately 280,000 yuan, excluding rent and renovation costs, with total costs estimated between 500,000 to 600,000 yuan [6]. - The hard decoration costs range from 2,800 to 3,800 yuan per square meter, with a minimum of 84,000 to 114,000 yuan for hard decoration alone [6]. - The average time to open a store after signing a contract is about 20 days for renovation and training [6].